The Archives of Ontario holds hundreds of thousands of physical records and over 24TB of digital content. As part of the Ministry of Government and Consumer Services, it serves a diverse range of users, including researchers, genealogists, educators, and public servants.
Challenge
The existing website struggled with poor navigation, limited accessibility, and insufficient features, making it difficult for users to find what they needed. The Archives also needed a more flexible platform that their small internal team could manage. They engaged Q30 to help envision a user-friendly, accessible, and intuitive web experience.
Process
We conducted in-depth user research with staff, experienced researchers, and first-time visitors to gain a deeper understanding of their needs and challenges. Drawing from best practices across cultural institutions, we tested IA models, UI concepts, and design directions with over 200 participants, prioritizing accessibility and inclusion throughout. The resulting design used the Ontario.ca system as a foundation while introducing a distinctive visual identity.
Outcome
We delivered high-fidelity, user-tested prototypes and a reorganized content strategy that makes space for storytelling, discovery, and public engagement. The new site design strikes a balance between the needs of novice users and experts alike, showcasing the Archives’ value while making it easier to explore.
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Let’s make something better together.